Education chiefs are so worried about the deadly drinking game spreading to young kids that warnings are being read out in class assemblies
Worry: Primary school kids are taking up the crazed drinking game
The deadly neknominate craze has spread to primary schools with kids as young as 10 downing lethal cocktails of booze.
Education chiefs are so worried that warnings are being read out in class assemblies.
A shocked father, whose 13-year-old in Halifax was being coerced into playing the “game”, said: “Young kids are taking part in large numbers.
“They are under pressure to perform the stunts — and many are buckling. It is rife.
"It won’t be long before a child or teenager at school dies from being neknominated.”
A Mirror inquiry revealed the craze, which has claimed five lives, is spreading like wildfire in playgrounds fuelled by social media.
A 10-year-old boy in the Calderdale district of West Yorkshire was nominated by pals to film himself drinking a concoction of liquids.
The disturbing footage showed him downing a glass filled with Nando’s sauce, cream, mayonnaise and shots of vodka. He was violently ill and had to be seen by a doctor.
An education source in Calderdale revealed: “The boy’s mother was in tears that her son would try such a thing. He was fine in the end, apart from feeling sick as a dog.
“Social media sites are full of this craze. There is such a loss of innocence these days and it is horrifying that kids in junior school are urging each other to copy lethal games.”
A 16-year-old girl from Newcastle upon Tyne told how her pals, some under 18, were downing “gross” concoctions including vodka.
“They mix things like mouthwash, raw egg and ketchup then add vodka shots,” she added.
Twitter and Facebook are being urged by the Local Government Association, which represents almost 400 councils in England and Wales, to post prominent warnings.
Councils are publishing cautions about alcohol abuse through internet safety campaigns, providing links for parents, carers and young people.
Neknominate began on Christmas Day when rugby player Ross Samson posted on Facebook a clip of himself downing a beer, inspiring a friend to create a social media group.
Within days, the footage went viral – but Scots-born Ross, who lives in Dubai, has now snubbed the game.
Now that's good.