Enthusiastic Contrafibularities posted:Saint posted:Pizza Express is in a financial mess
HOW?
Margherita 'classic' pizza (that's 11inches) = ÂĢ10.90
Some are ÂĢ16.00 - that is ludicrous !!
My friend worked in a pizza take away - she told me the mark up (profit) on all pizzas is massive
Basically they sell for much more than they cost to make.
So how can Pizza Express be in financial trouble?
The BBC business correspondent did a very good job of explaining some of the reasons why they have found themselves in a bit of a pickle. It would appear two of the reasons are rapid expansion and being a middle ground eatery. Something to do with the fact that people, if they are going to cut back tend not to go to the the middle tier restaurants, but chose the lower end, while the very upper end seems to be able to attract customers in enough number to stay afloat.
Pizza Express are trying to get people through the door with lunch and early evening deals - we shall see how that works for them. To be honest, I have always enjoyed a night out there with friends. Not something you can do at Pizza Hut.
. . . and what does that mean!!!
Not that I've had a night out at Pizza Hut - often