I just saw an advert and was wondering if someone can do the maths?
The advert claims "With NICORETTEÂŪ QuickMist you are 150% more likely to break the habit and quit for good, vs willpower alone".
Also
NICORETTEÂŪ QuickMist mouth spray can more than double your chances of quitting smoking compared to willpower alone.
I always thought that if you gave something up completely, then you have given up 100% or are they saying that with continued use you are less likely to re-start the smoking habit?
Ah, maybe I have just answered my own question.