Today the Celebrity Big Brother 2014 housemates will be embracing the world of social media.

For some of the Twitter-obsessed stars it will be no different for any normal day but for others all the snaps could prove tiring.

Housemates have been challenged to take a series of selfies on Big Brother’s camera, set up in the Living Area.

At random intervals throughout the day, Big Brother will instruct Housemates to pose for specific selfies.

After telling Housemates which selfie to pose for, the camera timer will begin counting down from 10 and Housemates must be in position by the camera and posing, by the time the camera’s flash goes off and the picture is taken.

Housemates are permitted a limited number of fails which will only be revealed to Housemates at the end of the task.