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Richard Desmond is in talks to take Big Brother to Channel 5 next year.

The show's run on Channel 4 is to end next month, with last night's Big Brother 11 final to be followed by two and a half weeks of Ultimate Big Brother to find the most popular housemate from the past 10 years.

Talks are now said to be in progress between Channel 5 and Big Brother producer Endemol UK.

However, it is understood the full details of the deal are still to be finalised and no announcement is imminent.

Northern & Shell and Channel 5 declined to comment.

Desmond has publicly declared his interest in buying the series, despite the fact that many observers believe it is a tired format.

Channel 4 announced last year the 11th series would be the last. It will end with the Ultimate Big Brother final on Friday, 10 September.

Last night's Big Brother 11 winner Josie Gibson has been joined by 11 former housemates, including Ulrika Jonsson, Brian Dowling, Nick Bateman and Nadia Almada, for the show's final fling on Channel 4.

Northern & Shell, Desmond's privately owned media group, originally teamed up with Endemol with the intention of mounting a joint bid for the UK's fourth largest terrestrial channel.

But Desmond eventually bought Channel 5 last month from pan-European broadcaster RTL for ÂĢ103.5m without the need for a partner.

Channel 4 signed a three-year contract with Endemol for Big Brother in 2006, which was said at the time to be worth up to ÂĢ70m.

The first three-year deal Channel 4 signed with Endemol for Big Brother in 2002 was understood to have cost the broadcaster up to ÂĢ40m.

Desmond is likely to pay far less than that. One senior TV industry insider said that ÂĢ30m might be a more realistic figure now that the show's popularity has waned.

Big Brother's ratings peaked in 2002 with series three, won by Kate Lawler. The series averaged 5.3 million viewers, with 9.2 million for the final.

Average viewing figures for the main summer series remained over 4 million for the next four years, before beginning to dip in 2007 after the Shilpa Shetty race row engulfed Celebrity Big Brother.

In 2009 Big Brother 10 averaged about 2.2 million. This year's final Big Brother series on Channel 4 has seen an improvement in ratings, but it is still nowhere near the show's pre-2007 heyday.

Endemol has spent heavily on the Big Brother house and related studio facilities at Elstree in Hertfordshire and the show also employs a large dedicated staff.

Closing or mothballing the studio and moving employees to other parts of the business would be costly and Endemol is likely to need a swift decision on whether the show will continue next year on Channel 5.

Desmond's newspaper and magazine empire, which also includes the Daily Star, OK! and New!, would be free to promote the show heavily if he can agree terms with Endemol, providing it with valuable free publicity. Under cross-ownership rules, he is barred from promoting his print titles on Channel 5.

He is likely to reinstate Celebrity Big Brother and may extend the main show's 13-week run if he can secure a deal.

Channel 5 is heavily dependent on imported US shows including the CSI franchise and its spin-off series, but it has so far failed to produce a homegrown hit with the clout of Big Brother.

Big Brother would instantly become the broadcaster's biggest asset. If a deal can be concluded, the challenge will be to prove that there is still an appetite for the show among the viewing public.

Source: http://www.guardian.co.uk/medi...ig-brother-channel-5

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Richard Desmond cannot stop himself inteferring with the editing of his newspapers (Express/Star) doubt he will stop at messing with BB editing.

His TV companies have already breached Ofcom regulations regarding porn.

 Advertising Standards Authority has clobbered him several times over.

The PCC have also been critical of his mags for publishing pictures of JK Rowlings daughter on holiday.

I wont mention the Nazi saluting/goosestepping.
Smarting Buttocks
Reference:
If anyone does buy it to bring back the viewers they need to offer free LF like the old days.
I was talking about this with my all knowing source earlier and they presume that should he get the BB rights, he will have to claw back quite a bit of dosh, so it would probably be paid for sub or view through a website or summat with revenue being raised that way.

I'm not fussed if it doesn't return in exactly the same format, but if he could at least use the Oakenfold title music then it would feel like home from home *gets slippers ready* x
Karma_
Reference:
I was talking about this with my all knowing source earlier and they presume that should he get the BB rights, he will have to claw back quite a bit of dosh, so it would probably be paid for sub or view through a website or summat with revenue being raised that way.
If done in the right way he could claw back money from good sponsorship and attracting the really big companies to advertise in the breaks. With free LF it may also encourage more people to not only watch, but vote.
Yellow Rose

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