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Neovia Financial has been appointed to handle payment processing for the live web feed of the final series of Big Brother.

Last week, Channel 4 confirmed that 24-hour live streaming of Big Brother 11 will be made available via its website when the series starts on June 9.

Users will be able to purchase a live feed day pass for 49p, or a week pass for ÂĢ1.99. Access to the entire 13-week series will be available for ÂĢ14.99.

Perform, which is handling the Big Brother live stream for Channel 4, has selected Neovia's NetBanx gateway to provide payment processing for the initiative.

"Big Brother is a major TV event that has a massive online audience, and with Neovia's NetBanx gateway I'm confident we have chosen a robust, secure platform that can handle any demands we ask of it," said Perform chief executive Oliver Slipper.

The Big Brother deal follows Neovia's payment technology being selected by SeeSaw to underpin the premium content offering on its web-TV platform.

"Following our recent win with SeeSaw, this is another leading merchant that has chosen to use Neovia in the media and IPTV market," said Neovia Financial chief marketing officer Dan Starr.

"This proves the suitability of our Neovia payment network for this kind of application, and the trust that our customers have in the platform."

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