You notice how many different timeslots they have used for the show as well, 9, 10, 9.20, 9.30 .....they must have lost some viewers through that as well.

quote:

Endemol is also said to believe that Channel 4 has been a factor in helping to diminish the format's saliency, by demanding it play too safe, after the racism row of Celebrity Big brother in 2007 between Jade Goody and Shilpa Shetty. And there is some truth in that: the show became problematic as Channel 4 tried to beg for state aid, as a public service broadcaster.

IMO, this is the core of the problem. Too many phone calls to Ofcom, which began in BB5 with "fight night".

Losing live feed IMO has been the main problem this summer, at least you could see most of what was going on and form your own opnion of the housemates, this year, half the time by the time live feed actually starts, they are in bed and it's not worth watching.

We all know that when live feed is available, it is not totally live to allow for bad language or unacceptable behaviour, so C4 should be able to work out a way of time delaying slightly, so that if problems occur, they do not have to be screened, but then I expect we would moan because it is not completely live.

C4 have shot themselves in the foot this year with no live feed and I can't see a way back for the programme unless this option is available next time the programme is aired.